The world is growing at 3g speed so as in field of marketing field also. From traditional way to online way of marketing. In this world of advance technology people are moving so fast they hardly have time to go for traditional marketing. There are few points to show that how online marketing is different and effective from traditional.
Strategy is the main word in marketing by which we can take
business to great success and now success can be measured.
Reason 1:- You can save your money.
The main purpose of any business is to make money and money is
life of business without money business cant be run effectively.
Earlier marketers used to advertise their ads on papers and they
used to spend lot of money for small ads on paper which could go into lakhs
also at times. But due to online marketing that money is saved to a extent by
making website or blogsite.
Reason 2 :- You can connect directly with your customers
As we are aware that many of brands are moving into social media
to have direct access to customer and know about their product.
Customers now express their views on social media sites and brand
marketing team can have track on them and work on it as it is require.
Reason 3:- Online marketing is measurable.
After you do any advertisement on paper you cannot track that how
many of them actually saw your ads. In online marketing you can track each and
everything and at times you can pay it accordingly.
There are many free websites which can give you information about
your website and your traffic control and with timings and country.
Reason 4:- You can add videos
In traditional marketing video and paper hardly go in hand in hand
but in online marketing both can go with same time and you can actually use
many videos where you don’t have to pay as much you pay on TV. Here you can
change your video as many times you want and you can measure also and spend
accordingly to target customers.
